Marketing Director – London (Hybrid), £60k–£75k FTE DOE + bonus, 4-Day Week Available

Location London
Flex Type Hybrid
Role Basis Permanent
Salary £60k–£75k FTE DOE + bonus
Company London Speech Workshop

About Us

London Speech Workshop is a values-led communication coaching company helping people speak with confidence, authenticity, and impact. Through our Serlin Method™, we blend psychology and performance to create real, lasting transformation — for individuals and organisations alike.

We work with SMEs, charities, and household names including Unilever, Chanel, John Lewis, and the Bank of England. We’re growing across B2B, B2C, and digital — and this is a genuinely exciting moment to join us.

We have a lateral structure, a warm and close-knit team, and a simple ethos: our people should feel valued and know they’re delivering real value in the world. We look for good eggs with talent, heart, and grit.

The Role

This is a leadership role with real breadth — and real hands-on responsibility. You’ll shape how London Speech Workshop shows up in the world, across events, video, partnerships, referrals, email, and organic channels, while managing a Marketing Manager and a PPC agency.

You won’t just set direction and step back. You’ll be in the work — shaping campaigns, writing briefs, reviewing content, and rolling up your sleeves when it counts. You lead from the front, and your team and partners are better for it.

You’re a natural dot-connector. You can zoom out to set strategy, then zoom in to sharpen a landing page, brief a designer, or spot why a campaign isn’t converting. You care about results, but you also care about the person behind the click.

A Week Might Look Like…

  • Monday: reviewing last month’s email performance with your Marketing Manager and planning the next nurture sequence together
  • Tuesday (Farringdon): on a call with your PPC agency, pushing back on results and realigning on priorities — then a working lunch with the team
  • Wednesday: working on the YouTube content calendar with our video team, thinking about what our audience actually needs to hear
  • Thursday (Farringdon): sketching out the next event concept and briefing the design freelancer, before mapping out a new referral initiative with one of our B2B account leads
  • Friday: a focused home working day — writing, planning, and thinking ahead

 

What You’ll Own

Growth & Channel Strategy

  • Lead our marketing strategy across B2B and B2C, identifying the highest-impact opportunities for growth
  • Develop and grow referral programmes and client advocacy — turning happy clients into our best marketing channel
  • Build and nurture partnerships that expand our reach into new audiences and sectors

Events & Community

  • Own our events strategy — from intimate workshops to larger brand-building moments
  • Position London Speech Workshop as a go-to voice in the world of communication, confidence, and professional development
  • Identify speaking, sponsorship, and collaboration opportunities that build credibility and pipeline

YouTube & Content

  • Lead our YouTube strategy, working with the team and freelancers to grow our channel as a meaningful organic engine
  • Shape a content approach that educates, inspires, and converts — true to our voice

Email, Organic & Nurture

  • Own email marketing and nurture journeys that feel human, not automated
  • Oversee SEO and organic content strategy to build long-term discoverability
  • Ensure every touchpoint reflects the warmth and intelligence of our brand

Paid & Agency Management

  • Set direction for our PPC agency (Google, Meta, LinkedIn) and hold them accountable to performance
  • Allocate budget across channels based on what’s actually working
  • Keep a clear eye on metrics that matter: pipeline, conversion, and client value

Team & Operations

  • Manage and develop a talented Marketing Manager
  • Brief and oversee designers, developers, and freelancers
  • Own HubSpot: segmentation, automation, and reporting

 

Who You Are

  • 7+ years in marketing, with a track record of driving growth across multiple channels
  • You’ve built things yourself — campaigns, events, funnels, content — not just overseen them
  • Experienced leading small teams and managing agencies or freelancers
  • Comfortable owning events, partnerships, and relationship-led marketing — not just digital
  • Strong instincts for copy, brand, and what makes communication land
  • Data-literate and commercially sharp, without losing the human touch
  • Genuinely curious about people, behaviour, and what great communication can do
  • Confident with HubSpot (or similar), and at ease briefing creative and technical teams

 

Salary & Benefits

  • £60,000–75,000 FTE DOE + performance bonus (pro-rated for a four-day week)
  • Four-day week — or equivalent hours spread across five days, whichever works best for you
  • In-office Tuesdays & Thursdays at our Farringdon space; home working the rest of the week
  • Learning budget + access to our own coaching and training
  • A warm, ideas-friendly team that genuinely lives what it teaches

 

How to Apply

Send your CV, and a short paragraph on what excites you about this role, a marketing project you’re proud of, and your salary expectation

Apply Now

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Are you an existing customer?

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Are you an existing customer?

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